{"id":6699,"date":"2023-01-27T17:28:17","date_gmt":"2023-01-27T15:28:17","guid":{"rendered":"https:\/\/cenera.no\/?page_id=6699"},"modified":"2024-04-11T15:06:20","modified_gmt":"2024-04-11T13:06:20","slug":"intelligent-markedskommunikasjon","status":"publish","type":"page","link":"https:\/\/cenera.no\/intelligent-markedskommunikasjon\/","title":{"rendered":"Intelligent markedskommunikasjon"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"6699\" class=\"elementor elementor-6699\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8c5c7e3 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default elementor-section-items-middle\" data-id=\"8c5c7e3\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5470c3a\" data-id=\"5470c3a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-254cdff elementor-widget elementor-widget-heading\" data-id=\"254cdff\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 30-04-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Intelligent.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eff9373 elementor-widget elementor-widget-heading\" data-id=\"eff9373\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Markedskommunikasjon<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6be89f4 elementor-widget elementor-widget-spacer\" data-id=\"6be89f4\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 30-04-2024 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container{height:100%;width:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty,.e-con>.elementor-widget-spacer.elementor-widget-empty{position:relative;min-height:22px;min-width:22px}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon,.e-con>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon{position:absolute;top:0;bottom:0;left:0;right:0;margin:auto;padding:0;width:22px;height:22px}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e8e23d elementor-widget elementor-widget-jet-button\" data-id=\"6e8e23d\" data-element_type=\"widget\" data-widget_type=\"jet-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-jet-button jet-elements\"><div class=\"jet-button__container\">\n\t<a class=\"jet-button__instance jet-button__instance--icon- hover-effect-1\" href=\"\/kontakt-oss\">\n\t\t<div class=\"jet-button__plane jet-button__plane-normal\"><\/div>\n\t\t<div class=\"jet-button__plane jet-button__plane-hover\"><\/div>\n\t\t<div class=\"jet-button__state jet-button__state-normal\">\n\t\t\t<span class=\"jet-button__label\">Kontakt oss<\/span>\t\t<\/div>\n\t\t<div class=\"jet-button__state jet-button__state-hover\">\n\t\t\t<span class=\"jet-button__label\">Kontakt oss<\/span>\t\t<\/div>\n\t<\/a>\n<\/div>\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66c9eec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-jet-button\" data-id=\"66c9eec\" data-element_type=\"widget\" data-widget_type=\"jet-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-jet-button jet-elements\"><div class=\"jet-button__container\">\n\t<a class=\"jet-button__instance jet-button__instance--icon- hover-effect-1\" href=\"\/kontakt-oss\">\n\t\t<div class=\"jet-button__plane jet-button__plane-normal\"><\/div>\n\t\t<div class=\"jet-button__plane jet-button__plane-hover\"><\/div>\n\t\t<div class=\"jet-button__state jet-button__state-normal\">\n\t\t\t<span class=\"jet-button__label\">Kontakt oss<\/span>\t\t<\/div>\n\t\t<div class=\"jet-button__state jet-button__state-hover\">\n\t\t\t<span class=\"jet-button__label\">Kontakt oss<\/span>\t\t<\/div>\n\t<\/a>\n<\/div>\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d6c1e7b elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"d6c1e7b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-53754a7 elementor-widget elementor-widget-text-editor\" data-id=\"53754a7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 30-04-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"7351\" class=\"elementor elementor-7351\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-587449c elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"587449c\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ccaf8b3\" data-id=\"ccaf8b3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9810c2c jet-nav-align-flex-start elementor-widget elementor-widget-jet-nav-menu\" data-id=\"9810c2c\" data-element_type=\"widget\" data-widget_type=\"jet-nav-menu.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<nav class=\"jet-nav-wrap m-layout-mobile jet-mobile-menu jet-mobile-menu--default\" data-mobile-trigger-device=\"mobile\" data-mobile-layout=\"default\">\n<div class=\"jet-nav__mobile-trigger jet-nav-mobile-trigger-align-left\">\n\t<span class=\"jet-nav__mobile-trigger-open jet-blocks-icon\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-bars\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M16 132h416c8.837 0 16-7.163 16-16V76c0-8.837-7.163-16-16-16H16C7.163 60 0 67.163 0 76v40c0 8.837 7.163 16 16 16zm0 160h416c8.837 0 16-7.163 16-16v-40c0-8.837-7.163-16-16-16H16c-8.837 0-16 7.163-16 16v40c0 8.837 7.163 16 16 16zm0 160h416c8.837 0 16-7.163 16-16v-40c0-8.837-7.163-16-16-16H16c-8.837 0-16 7.163-16 16v40c0 8.837 7.163 16 16 16z\"><\/path><\/svg><\/span>\t<span class=\"jet-nav__mobile-trigger-close jet-blocks-icon\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-times\" viewBox=\"0 0 352 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M242.72 256l100.07-100.07c12.28-12.28 12.28-32.19 0-44.48l-22.24-22.24c-12.28-12.28-32.19-12.28-44.48 0L176 189.28 75.93 89.21c-12.28-12.28-32.19-12.28-44.48 0L9.21 111.45c-12.28 12.28-12.28 32.19 0 44.48L109.28 256 9.21 356.07c-12.28 12.28-12.28 32.19 0 44.48l22.24 22.24c12.28 12.28 32.2 12.28 44.48 0L176 322.72l100.07 100.07c12.28 12.28 32.2 12.28 44.48 0l22.24-22.24c12.28-12.28 12.28-32.19 0-44.48L242.72 256z\"><\/path><\/svg><\/span><\/div><div class=\"menu-hovedmeny-container\"><div class=\"jet-nav m-layout-mobile jet-nav--vertical jet-nav--vertical-sub-left-side\"><div class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children jet-nav__item-1019 jet-nav__item\"><a href=\"https:\/\/cenera.no\/digital-signage\/\" class=\"menu-item-link menu-item-link-depth-0 menu-item-link-top\"><span class=\"jet-nav-link-text\">Digital signage<\/span><div class=\"jet-nav-arrow\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fa-angle-down\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M143 352.3L7 216.3c-9.4-9.4-9.4-24.6 0-33.9l22.6-22.6c9.4-9.4 24.6-9.4 33.9 0l96.4 96.4 96.4-96.4c9.4-9.4 24.6-9.4 33.9 0l22.6 22.6c9.4 9.4 9.4 24.6 0 33.9l-136 136c-9.2 9.4-24.4 9.4-33.8 0z\"><\/path><\/svg><\/div><\/a>\n<div  class=\"jet-nav__sub jet-nav-depth-0\">\n\t<div class=\"menu-item menu-item-type-post_type menu-item-object-page jet-nav__item-7450 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/digital-signage\/\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Digital signage<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-post_type menu-item-object-page jet-nav__item-7283 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/dashboard\/\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Dashboard<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-post_type menu-item-object-page jet-nav__item-7285 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/intelligent-markedskommunikasjon\/\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Varehandel<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-post_type menu-item-object-page jet-nav__item-7287 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/sport-elite\/\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Sport Elite<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-post_type menu-item-object-page jet-nav__item-7286 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/sport-bredde\/\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Sport Bredde<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-post_type menu-item-object-page jet-nav__item-7284 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/integrasjon\/\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Integrasjoner<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-custom menu-item-object-custom jet-nav__item-7713 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/bransjer\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Bransjer<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children jet-nav__item-1017 jet-nav__item\"><a href=\"https:\/\/cenera.no\/led\/\" class=\"menu-item-link menu-item-link-depth-0 menu-item-link-top\"><span class=\"jet-nav-link-text\">LED \u2013 STORSKJERM<\/span><div class=\"jet-nav-arrow\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fa-angle-down\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M143 352.3L7 216.3c-9.4-9.4-9.4-24.6 0-33.9l22.6-22.6c9.4-9.4 24.6-9.4 33.9 0l96.4 96.4 96.4-96.4c9.4-9.4 24.6-9.4 33.9 0l22.6 22.6c9.4 9.4 9.4 24.6 0 33.9l-136 136c-9.2 9.4-24.4 9.4-33.8 0z\"><\/path><\/svg><\/div><\/a>\n<div  class=\"jet-nav__sub jet-nav-depth-0\">\n\t<div class=\"menu-item menu-item-type-post_type menu-item-object-page jet-nav__item-7493 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/led\/\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">LED \u2013 STORSKJERM<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-custom menu-item-object-custom jet-nav__item-7509 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/led-utendors-og-innendors\/#utleie\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Utleie LED<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-custom menu-item-object-custom jet-nav__item-7455 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/led-utendors-og-innendors\/#utendors\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Utend\u00f8rs LED<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-custom menu-item-object-custom jet-nav__item-7456 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/led-utendors-og-innendors\/#innendors\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Innend\u00f8rs LED<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children jet-nav__item-7458 jet-nav__item\"><a href=\"#\" class=\"menu-item-link menu-item-link-depth-0 menu-item-link-top\"><span class=\"jet-nav-link-text\">Sport<\/span><div class=\"jet-nav-arrow\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fa-angle-down\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M143 352.3L7 216.3c-9.4-9.4-9.4-24.6 0-33.9l22.6-22.6c9.4-9.4 24.6-9.4 33.9 0l96.4 96.4 96.4-96.4c9.4-9.4 24.6-9.4 33.9 0l22.6 22.6c9.4 9.4 9.4 24.6 0 33.9l-136 136c-9.2 9.4-24.4 9.4-33.8 0z\"><\/path><\/svg><\/div><\/a>\n<div  class=\"jet-nav__sub jet-nav-depth-0\">\n\t<div class=\"menu-item menu-item-type-custom menu-item-object-custom jet-nav__item-7459 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/sport-elite\/\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Sport Elite<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-custom menu-item-object-custom jet-nav__item-7460 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/sport-bredde\/\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Sport Bredde<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-custom menu-item-object-custom jet-nav__item-7461 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/scoreboard\/\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Scoreboard<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-custom menu-item-object-custom jet-nav__item-7462 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/sportello-booking\/\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Sportello Booking<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"menu-item menu-item-type-post_type menu-item-object-page jet-nav__item-6786 jet-nav__item\"><a href=\"https:\/\/cenera.no\/digital-rollup\/\" class=\"menu-item-link menu-item-link-depth-0 menu-item-link-top\"><span class=\"jet-nav-link-text\">Digital rollup<\/span><\/a><\/div>\n<div class=\"menu-item menu-item-type-post_type menu-item-object-page jet-nav__item-1016 jet-nav__item\"><a href=\"https:\/\/cenera.no\/moteromsbooking\/\" class=\"menu-item-link menu-item-link-depth-0 menu-item-link-top\"><span class=\"jet-nav-link-text\">M\u00f8teromsbooking<\/span><\/a><\/div>\n<div class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children jet-nav__item-1015 jet-nav__item\"><a href=\"https:\/\/cenera.no\/tjenester\/\" class=\"menu-item-link menu-item-link-depth-0 menu-item-link-top\"><span class=\"jet-nav-link-text\">Tjenester og Produkter<\/span><div class=\"jet-nav-arrow\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fa-angle-down\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M143 352.3L7 216.3c-9.4-9.4-9.4-24.6 0-33.9l22.6-22.6c9.4-9.4 24.6-9.4 33.9 0l96.4 96.4 96.4-96.4c9.4-9.4 24.6-9.4 33.9 0l22.6 22.6c9.4 9.4 9.4 24.6 0 33.9l-136 136c-9.2 9.4-24.4 9.4-33.8 0z\"><\/path><\/svg><\/div><\/a>\n<div  class=\"jet-nav__sub jet-nav-depth-0\">\n\t<div class=\"menu-item menu-item-type-custom menu-item-object-custom jet-nav__item-7962 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/tjenester\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Tjenester<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-custom menu-item-object-custom jet-nav__item-7963 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/tjenester\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Produkter<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-custom menu-item-object-custom jet-nav__item-8070 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/innhold\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Innhold<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-custom menu-item-object-custom jet-nav__item-7959 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/endlessaisle\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Endless Aisle<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"menu-item menu-item-type-post_type menu-item-object-page current_page_parent jet-nav__item-3615 jet-nav__item\"><a href=\"https:\/\/cenera.no\/kundecaser-nyheter\/\" class=\"menu-item-link menu-item-link-depth-0 menu-item-link-top\"><span class=\"jet-nav-link-text\">Kundecaser &#038; nyheter<\/span><\/a><\/div>\n<div class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children jet-nav__item-1025 jet-nav__item\"><a href=\"https:\/\/cenera.no\/kontakt-oss\/\" class=\"menu-item-link menu-item-link-depth-0 menu-item-link-top\"><span class=\"jet-nav-link-text\">Kontakt oss<\/span><div class=\"jet-nav-arrow\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fa-angle-down\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M143 352.3L7 216.3c-9.4-9.4-9.4-24.6 0-33.9l22.6-22.6c9.4-9.4 24.6-9.4 33.9 0l96.4 96.4 96.4-96.4c9.4-9.4 24.6-9.4 33.9 0l22.6 22.6c9.4 9.4 9.4 24.6 0 33.9l-136 136c-9.2 9.4-24.4 9.4-33.8 0z\"><\/path><\/svg><\/div><\/a>\n<div  class=\"jet-nav__sub jet-nav-depth-0\">\n\t<div class=\"menu-item menu-item-type-post_type menu-item-object-page jet-nav__item-7471 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/kontakt-oss\/\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Kontakt oss<\/span><\/a><\/div>\n\t<div class=\"menu-item menu-item-type-post_type menu-item-object-page jet-nav__item-7472 jet-nav__item jet-nav-item-sub\"><a href=\"https:\/\/cenera.no\/om-oss\/\" class=\"menu-item-link menu-item-link-depth-1 menu-item-link-sub\"><span class=\"jet-nav-link-text\">Om oss<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/nav>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-510c6ee elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"510c6ee\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c532446\" data-id=\"c532446\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ffcf3af elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ffcf3af\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-64ea399\" data-id=\"64ea399\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4f245a7 elementor-widget elementor-widget-heading\" data-id=\"4f245a7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Segmentert markedskommunikasjon <span style=\"color:#366189\">er n\u00e6rmeste frav\u00e6rende ute i butikk<\/span><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b3b00e9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b3b00e9\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9f6b92b\" data-id=\"9f6b92b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e93e8b7 elementor-widget elementor-widget-image\" data-id=\"e93e8b7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 30-04-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"63\" src=\"https:\/\/cenera.no\/wp-content\/uploads\/2022\/12\/Group-36.png\" class=\"attachment-large size-large wp-image-5523\" alt=\"\" srcset=\"https:\/\/cenera.no\/wp-content\/uploads\/2022\/12\/Group-36.png 841w, https:\/\/cenera.no\/wp-content\/uploads\/2022\/12\/Group-36-300x24.png 300w, https:\/\/cenera.no\/wp-content\/uploads\/2022\/12\/Group-36-768x60.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1c773ee elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1c773ee\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-71db088\" data-id=\"71db088\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-14c18ef elementor-widget elementor-widget-heading\" data-id=\"14c18ef\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Segmentert markedsf\u00f8ring med utgangspunkt i kundegrupper<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf73a5b elementor-widget elementor-widget-text-editor\" data-id=\"bf73a5b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"project-block__block-element\">P\u00e5 internett legger vi igjen mange spor om hvem vi er og hva vi liker. Dermed kan annonsene vi eksponeres for bli sv\u00e6rt personlige. I varehandelen vil ikke segmenteringen skje helt ned p\u00e5 individniv\u00e5. Butikkene og kjedene sitter likevel p\u00e5 sv\u00e6rt mye informasjon om sine ulike kundegrupper, som kan benyttes til fordel for b\u00e5de butikken og kundene.\u00a0<\/p><p class=\"project-block__block-element\">Eksempler er informasjon om hvilke kundegrupper som handler p\u00e5 ulike tidspunkt, n\u00e5r det er mest travelt og hvordan kundene beveger seg i butikk. Dette datagrunnlaget kombinert med kunnskap om hva som trigger de ulike gruppene, gir grunnlag for en mer effektiv markedsf\u00f8ring.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3915392\" data-id=\"3915392\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a05857 elementor-widget elementor-widget-image\" data-id=\"3a05857\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Mann-30-foran-signage-skjerm-low-1024x683.jpg\" class=\"attachment-large size-large wp-image-6701\" alt=\"\" srcset=\"https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Mann-30-foran-signage-skjerm-low-1024x683.jpg 1024w, https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Mann-30-foran-signage-skjerm-low-300x200.jpg 300w, https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Mann-30-foran-signage-skjerm-low-768x512.jpg 768w, https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Mann-30-foran-signage-skjerm-low-1536x1024.jpg 1536w, https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Mann-30-foran-signage-skjerm-low-2048x1366.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-08cead9 elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"08cead9\" data-element_type=\"section\" id=\"varehandel\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b01a587\" data-id=\"b01a587\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-89f1a06 elementor-widget elementor-widget-image\" data-id=\"89f1a06\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Butikk-med-varehandel-1024x683.jpeg\" class=\"attachment-large size-large wp-image-6702\" alt=\"\" srcset=\"https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Butikk-med-varehandel-1024x683.jpeg 1024w, https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Butikk-med-varehandel-300x200.jpeg 300w, https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Butikk-med-varehandel-768x512.jpeg 768w, https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Butikk-med-varehandel-1536x1025.jpeg 1536w, https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Butikk-med-varehandel-2048x1366.jpeg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8acd236\" data-id=\"8acd236\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-439fc68 elementor-widget elementor-widget-heading\" data-id=\"439fc68\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Tilpasset annonsering for varehandel<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10ca2db elementor-widget elementor-widget-text-editor\" data-id=\"10ca2db\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"project-block__block-element\">V\u00e5re intelligente skjerml\u00f8sninger kan s\u00f8rge for at det vises \u00e9n annonse p\u00e5 et tidspunkt hvor det i hovedsak er barnefamilier som handler, og en annen n\u00e5r kundene typisk er eldre mennesker. Dersom lagersystemet varsler om at en vare er utsolgt, kan annonser med denne varen fjernes fra skjermene. Det blir ogs\u00e5 enklere \u00e5 bruke ulike annonser i ulike regioner. Resultatet er en annonsering som oppleves som mer relevant for kundene som befinner seg i butikken p\u00e5 det gitte tidspunkt.\u00a0<\/p><p class=\"project-block__block-element\">Bruker man en slik l\u00f8sning over tid, blir det ogs\u00e5 mulig \u00e5 kartlegge hva som egentlig fungerer best i den enkelte butikk under ulike forhold. Dette blir verdifull kunnskap n\u00e5r nye annonser skal produseres og implementeres i skjerml\u00f8sningen.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c08d15d elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c08d15d\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3017b2a\" data-id=\"3017b2a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1c6193d elementor-widget elementor-widget-heading\" data-id=\"1c6193d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Helautomatisk l\u00f8sning basert p\u00e5 eksisterende data<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3637903 elementor-widget elementor-widget-text-editor\" data-id=\"3637903\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"project-block__block-element\">Det er s\u00e6rlig to store fordeler med denne typen tilpasset markedskommunikasjon, utover effekten det kan ha p\u00e5 kundeopplevelse og salg. Det f\u00f8rste er at all data som er bakgrunn for segmenteringen finnes, og mest sannsynlig brukes i andre markedsf\u00f8ringsaktiviteter allerede. Det er med andre ord ikke n\u00f8dvendig med omfattende datainnsamling for \u00e5 ta systemet i bruk. L\u00f8sningen kan kobles opp mot kassesystem, kundeteller i inngang, lagersystem og kundeanalyser som allerede er utf\u00f8rt. Dermed blir den b\u00e5de n\u00f8yaktig og virkningsfull, samtidig som det er forholdsvis enkelt \u00e5 sette opp.<\/p><p class=\"project-block__block-element\">Det andre aspektet er at l\u00f8sningen kan helautomatiseres. N\u00e5r tilpasset annonsemateriell er p\u00e5 plass og integrasjon med relevante systemer er satt opp, s\u00f8rger programvaren for at riktig materiale vises til rett tid. Dette skjer helt uten at innblanding fra butikkens ansatte er n\u00f8dvendig.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f81c7da\" data-id=\"f81c7da\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-395da7e elementor-widget elementor-widget-image\" data-id=\"395da7e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Mac-med-handlekurver-1024x683.jpg\" class=\"attachment-large size-large wp-image-6703\" alt=\"\" srcset=\"https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Mac-med-handlekurver-1024x683.jpg 1024w, https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Mac-med-handlekurver-300x200.jpg 300w, https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Mac-med-handlekurver-768x512.jpg 768w, https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Mac-med-handlekurver-1536x1024.jpg 1536w, https:\/\/cenera.no\/wp-content\/uploads\/2023\/01\/Mac-med-handlekurver-2048x1365.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-53f7fc0 elementor-reverse-tablet elementor-reverse-mobile elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"53f7fc0\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9c671c7\" data-id=\"9c671c7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3e74b1e elementor-widget elementor-widget-heading\" data-id=\"3e74b1e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Skjermer som informasjonskilde for bedre kundeflyt<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac909d0 elementor-widget elementor-widget-text-editor\" data-id=\"ac909d0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"project-block__block-element\">Skjerml\u00f8sningen er koblet opp mot systemer som gir kundeopplysninger i sanntid. Dermed er skjermene ogs\u00e5 velegnet til \u00e5 distribuere informasjon som gir kundene en bedre handleopplevelse. Dersom kundeteller varsler om mange bes\u00f8kende kan skjermene brukes til \u00e5 for eksempel informere om k\u00f8lengde, alternative kasser og annet som legger til rette for en smidigere handel.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d652dbc elementor-reverse-tablet elementor-reverse-mobile elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"d652dbc\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cb48b38\" data-id=\"cb48b38\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9a00bf0 elementor-widget elementor-widget-heading\" data-id=\"9a00bf0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sett kunden i rett handlemodus<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9727fd elementor-widget elementor-widget-text-editor\" data-id=\"b9727fd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"project-block__block-element\">Kunder som trives i en butikk vil bli v\u00e6rende lenger. Dermed blir det ogs\u00e5 mer sannsynlig at bes\u00f8ket ender med et kj\u00f8p. En digital LED-skjerm med rett budskap kan bidra til \u00e5 skape den rette stemningen for \u00e5 handle akkurat de varene butikken har \u00e5 tilby. Vises det store bilder fra sn\u00f8kledde alper, blir det for eksempel mer fristende med nytt skiutstyr. Vi har ogs\u00e5 sett god effekt av \u00e5 vise annet innhold p\u00e5 skjerm i butikk. Direktesendte idrettsarrangementer eller barnefilmer for de minste, kan bidra til at kundene tilbringer lengre tid i butikken enn de ellers ville ha gjort.\u00a0<\/p><p class=\"project-block__block-element\">Skjermene alene er ikke naturligvis ingen garanti for h\u00f8yere trivsel i butikken, men de kan v\u00e6re et verdifullt aspekt ved den totale kundeopplevelsen.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Intelligent. Markedskommunikasjon Kontakt oss Kontakt oss Kontakt oss Kontakt oss Segmentert markedskommunikasjon er n\u00e6rmeste frav\u00e6rende ute i butikk Segmentert markedsf\u00f8ring med utgangspunkt i kundegrupper P\u00e5 internett legger vi igjen mange spor om hvem vi er og hva vi liker. Dermed kan annonsene vi eksponeres for bli sv\u00e6rt personlige. I varehandelen vil ikke segmenteringen skje helt [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"_links":{"self":[{"href":"https:\/\/cenera.no\/wp-json\/wp\/v2\/pages\/6699"}],"collection":[{"href":"https:\/\/cenera.no\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/cenera.no\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/cenera.no\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/cenera.no\/wp-json\/wp\/v2\/comments?post=6699"}],"version-history":[{"count":28,"href":"https:\/\/cenera.no\/wp-json\/wp\/v2\/pages\/6699\/revisions"}],"predecessor-version":[{"id":8346,"href":"https:\/\/cenera.no\/wp-json\/wp\/v2\/pages\/6699\/revisions\/8346"}],"wp:attachment":[{"href":"https:\/\/cenera.no\/wp-json\/wp\/v2\/media?parent=6699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}